When tasked with the job of creating pre-roll Youtube ads for Groupon, we decided to completely embrace the DIY nature of the Internet.
This lo-fi song paired with poppy visuals is scientifically proven to get stuck in your head. For better or for worse.
Each ad is targeted content so you get a totally meta experience.
Fun Fact: I voiced these spots along with my partner, Rachel Warner.
Press:
Billboard magazine called this campaign, "the Most Unavoidable Ads of 2017"
AGENCY: O’Keefe Reinhard & Paul
Copywriter / Voice Over: Rachel Block
Art Director / Voice Over: Rachel Warner
Group Creative Director: Will Bright
Music: Keith Guerrero
Producer: Charlie Ferraye
Director: Chris Volckmann
Production Partner: We Are Royale